Proof that the Lightbulb industry follows Keppler’s Product Lifecycle

Proof that the Lightbulb industry follows Keppler’s Product Lifecycle (PLC) model’s proposition

Topic: Proof that the lightbulb industry follows proposition #3 of Keppler’s product life cycle (PLC) Model. You can get into historically as well.

This is based off of the article by Steven Keppler: “Entry, Exit, Growth, and Innovation over the Product Life Cycle” (1996). There are 6 propositions and this is a group paper and I am responsible for Proposition #3.

Pick one of the key players in the industry to use as an example if possible. If you need to use multiple key players that’s okay. I believe the key players in the lightbulb industry today are General Electric, Philips, and Sylvania.

 FOR MORE INFORMATION ON THIS TOPIC CLICK HERE